Customer relationship management solution to bring distribution of pharmaceutical products to the new level.
A suite of CRM tools for business cycle planning, marketing, sales and comprehensive analytics enable pharmaceutical and life sciences companies to automate industry-specific business processes and increase revenue by empowering their field workers.
Effective Nectain DIY tools allow you to create and develop a single database of existing and potential customers to record contact information, interaction histories, customer requests and products. A comprehensive CRM database allows for keeping a complete history of all customer interactions in one place.Key capabilities provide account and contact management, interaction and communication histories, tracking customer relationships. Available custom integration solutions (such as Mautic) help track and data enrichment through social media.
A set of tools for automating marketing and promotion of pharmaceutical products provides the ability to segment and target not only the client base, but also retail outlets for medicines and medical devices. This allows you to effectively manage marketing resources, plan, conduct and evaluate different marketing campaigns for different customer groups. Nectain DIY presents a wide range of closed-loop marketing tools for effective target audience management.
Nectain’s effective tools enable you to organize your key account management processes as a core part of your strategic development. This approach will turn customer relationships into a critical competitive advantage.
For successful pharmaceutical sales, tasks and projects can be classified as profit milestones with an assessment of the intermediate results expected from buyers. This will help shape the dynamics of key customer loyalty development..
Convenient marketing tools help create one-time and cyclical campaigns that can be launched according to predefined scenarios and through various communication channels. Independently and easily accessible planning and management of recurring events – promotions or advertising, setting their duration or start dates. Nectain DIY allows you to track dates and locations, segment the target audience according to the necessary criteria, plan the budget and assign a team, as well as track feedback related to the event.
Regardless of the complexity and nomenclature composition of pharmaceutical products, information can be structured and stored in Nectanin DIY, where an unlimited number of parameters can correspond to each product. It also allows you to more accurately schedule tasks and meetings, quickly activate any business process depending on the current circumstances of the transaction.
For complex sales cycles, BPMN modeling tools can be used to quickly modify or create new specialized business processes on their own, greatly improving the sales manager’s chances of successfully closing deals.
At every stage, Nectain DIY offers the necessary steps to organize and simplify the daily routine of medical representatives or sales managers.